A recent House Bill prompted concerns to Japan that they even sent U.S. Trade Representative Ron Kirk a letter of concern. The letter was reportedly about the provisions of the bill promoting American products or known as the "Buy American" slogan.
The House Bill is now making its way to the US Senate, and if passed, it will create a lot of buzz in the business world, especially in the auto manufacturing field. This is because aside form the issues of energy usage and water conservation, the bill also states that priority must be given to American-made cars.
The bill states that the funds can only be use in purchasing cars that were manufactured by the Detroit Three - General Motors, Chrysler and Ford. Nationalism on products is starting to become a big trend in the land of Uncle Sam.
The bill raised issues of market discrimination. On some views, we can conclude that limiting the use of fund for the three American companies kills the idea of non-discrimination and the global market ideologies. However, if I remember it right, this will only be the first time the US will actually campaign for its people to buy its own product, which most other countries, including Japan, has been doing for years.
Although there are limited reports on how the bill will be played once it made into a law, it seems that the Buy American provision came a bit late. There are a lot of foreign companies in the US, especially those in the automotive sector. The likes of Toyota, Hyundai, Nissan, Mercedes Benz, et al.
I wonder what will be this bill's look on the Fiat-Chrysler tie up vehicles in the future. Will they label those cars Italian or Ameican?